Advertising

Beverages

05November

Pacoon updates the image of Zwettler Saphir

Pacoon updates the image of Zwettler Saphir

Saphir - the beer speciality from Zwettler combines qualities of a premium beer and is the masterpiece of the brewmaster. The Pacoon Hamburg design agency was able to express the characteristic, expressive and individual in the design upgrade.
The newly designed Saphir logo combines aesthetics with understatement. In combination with the Golden Zwettler coat of arms it underlines the character of the beer and stands for exquisite beer pleasure. The reduction of the gold content in combination with matt/gloss finishes in black forms the perfect background. The result presents this Premium-Pils in a stylish and elegant brand appearance.

Publicado en Design, Creativity, Beverages

22October

Born in Barcelona, raised in Napa valley

Born in Barcelona, raised in Napa valley

Codorníu Raventós acquired vineyard land in the Carneros region of Napa Valley. The winery was renamed Artesa and has become a leading producer of artisan wines.
Artesa lead a rebranding project, in order to have a more artisanal Spanish look and field, while appealing the American audience - the 'Artesa' name comes from 'artisanal'.
The agency Mucho developed the project based on the 'A' logo, that was derived from the shape of the winery and entrance in Napa. This shape could then be filled with crops of original Codorníu posters. Each illustration related to the story behind that particular varietal. For the Carneros Chardonnay and Pinot Noir range they filled the shape with a mosaic, reminiscent of the Gaudi Mosaics typically seen in Barcelona.
An Artesa typeface was created referencing the typography used in original Codorníu Art Deco posters. They also developed a calligraphic illustrative ‘A’ that is used as the overall logo and silkscreened directly onto the bottles for the Estate Vineyard products.
Bespoke tiles that incorporate the logo were commissioned and shipped from Barcelona to créate sorrundings of the bar at the winery. Specially commisioned artwork for the Tempranillo-Cabernet Sauvignon, Tradició and Cask Reserva Especial adorn the walls of the salon creating an elevated modern Barcelona atmosphere.

artesa2

Publicado en Design, Creativity, Beverages

12September

Sophisticatedly Gin Lobb

Sophisticatedly Gin Lobb

A premium decoration for a premium gin. All complexity is a challenge for PCM Group, who has managed to decorate the sophisticated Gin Lobb bottle with one of the most risky designs due to the curvature of the container. A silkscreen has been used in an electric blue tone that has endowed the bottle with a sublime and professional finish.

The quality of decoration that PCM Group brings is accompanied by the latest technologies and eco-friendly materials, using 100% water-based paints and inks with ultraviolet drying. This set provides an added value of environmental care to each of its decorations.

Publicado en Innovation, Beverages

10September

SeriesNemo receives the Gold Pentaward 2018 for the design of Huck

 SeriesNemo receives the Gold Pentaward 2018 for the design of Huck

SeriesNemo has been awarded the Gold Pentaward 2018 in the Beverages - Water category, for the Huck mineral water design. The urban and cosmopolitan image of this new watermark is reflected in its exclusive bottle. The rectangular and rounded shape, with rounded edges, is associated with the smartphone. The origin of the water, the mountain spring, is transferred to the faceted geometrical relief of one of the faces almost literally. The set of prisms causes the reflections of the light to be projected onto the label through the water and reflecting a changing light.

Its brick shape optimizes the transport and storage space. The frontal faceting has three points of contact for a balanced and flat support.

Its unique transparent material label is printed on one side, in contact with the bottle, and adhesive on the back of the bottle. It offers two different visual sides, front and back label, using the rear surface to communicate the attributes of the brand with optical typographic games.

Publicado en Innovation, Beverages

[12 3 4 5  >>  

 

Location

Rambla de Catalunya nº 5 1º 3ª
08007 - Barcelona
Spain

Contact

Phone: +34 93 434 21 21
FAX: +34 93 418 90 41
E-Mail: info@newspackaging.es

Press releases

Send us here your press releases for its publication

Distribution

5,000 issues + 1,200 issues for trade fairs

Copyright © 2018 NewsPackaging. All rights reserved.

x

SUBSCRIBE TO OUR NEWSLETTER

Do you want to be updated with the latest news?