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Beverages

16Abril

Selective Line of Verallia launches a 2019 trendsetter in glass

 Selective Line of Verallia launches a 2019 trendsetter in glass

Verallia has just presented with the Parisian consultant Carlin the manual of trends in glass containers. It reveals the three most avant-garde packaging designs for 2019. The manual also includes a series of ideas for decoration as well as new shapes for bottles.

The research carried out by Selective Line marks the inspiration for the new bottles that will be produced and decorated by Verallia in 2019. These will be urban, happy and, of course, the latest!

1. Urban: live and enjoy outside the norm, enthusiasm for hybrid places, not common. Creativity continues unchecked: so you can see a mixture of genres that combine perfectly, such as mass with luxury, art with the ordinary ... The idea is to reinvent the urban world and redesign the classics.

2. Cheerful: enthusiasm for the arrival of the weekend, time without control and places for all ages. The tendency of joy proposes a communicative and, above all, fresh attitude. Naivety and freshness are the slogans for fun and uninhibited drinks. A colorful universe that definitely breaks with the gloom and dark colors.

3. At the last: the relaxed enthusiasm for a sunset, for places full of meaning and energy. Having a drink is usually accompanied by good talks with friends, thoughts about the universe and the earth. The trend is shown in the growing need for a holistic guide that helps us reach a new form of wisdom and find our relaxing balance. A winding road that leads us through different states.

Publicado en Fragrances, Innovation, Beverages

04Abril

Estrella Galicia launches a special edition to offer on Mother's Day

 Estrella Galicia launches a special edition to offer on Mother's Day

Estrella Galicia launches a special edition of its beer to celebrate Mother's Day in the best possible way: to provide as a family. The brewing company pays homage to all mothers with an original and colorful design adapted to the occasion and this year is customizable because it allows writing a dedication on the back of the bottle.

As they explain from Estrella Galicia, with this bottle they hope to offer a different gift for a very special person because 'there are many possible gifts, but only one with which you can toast'. This special edition will be released in mid-April with 25,000 units that can be purchased at any point of sale while supplies last.

Publicado en Innovation, Beverages

19Marzo

Bandido Limited Edition by CCL Label

Bandido Limited Edition by CCL Label

Compañia Cervecera de Canarias launched a special edition of their Bandido brand.To bring the designs onto the bottles CCC turned to CCL Label. At their specialised shrink sleeve plant in King’s Lynn, CCL printed the four designs alternating in one print run.The designs were realised with full colour force and opacity guaranteeing an attention-drawing premium appearance. In combination with the anti-wet-look lacquer for the transparent areas, sleeve and bottle become a unity.

A limited number of bottles of the tequila flavoured beer was outfitted with full body decoration showing designs by tattoo artists of the Canary Islands: Elena, from the Art Collective studio in Tenerife, Iván from Arizona Tattoo in Gran Canaria, Iñaki from Santa Cruz Tattoo and Arturo of Holy Koi Tattoo.

Publicado en Innovation, Beverages

05Marzo

Neodif brings Noble Rey beer to the french market in partnership with Crown

Neodif brings Noble Rey beer to the french market in partnership with Crown

Neodif is a French beverage retailer based near Nantes that specializes in foreign beer distribution. The owner developed a relationship with American brewer Noble Rey (Dallas, Texas) and ultimately signed an exclusive agreement with rights to produce, fill and sell the brand’s beers in France and potentially other locations in Europe. After deciding to package the beers in cans, Neodif partnered with Brasserie Duyck and Crown Bevcan Europe & Middle East to develop stand out designs.

The finished product, named ‘Sex in a Can,’ features a fiery redheaded, mermaid-inspired figure blowing a kiss to potential consumers from a contrasting aquamarine coloured background. 

Publicado en Innovation, Beverages

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