Advertising
13March

Lateral Branding designs La Granja packaging

Lateral Branding designs La Granja packaging

La Granja in collaboration with the Alicia Foundation, an organization that promotes the improvement of eating habits, formulated three varieties of mini-muffins that incorporate fruit, vegetables and also yogurt.
Lateral Branding designed La Granja packaging. The cardboard easels that finish the transparent bags of La Granja, a presentation that is already a capital of the brand's image, become in a very original way three characters that give the children's profile of the range.

Publicado en Design, Creativity, Food

11March

Albéa manufactures the refillable and eco-designed packaging of Yves Saint Laurent Or Rouge

Albéa manufactures the refillable and eco-designed packaging of Yves Saint Laurent Or Rouge

Or Rouge by Yves Saint Laurent has been designed as a luxurious refillable and recyclable case. The packaging is composed of a textured cap with a brushed gold finish, and the emblematic Yves Saint Laurent logo embossed at the top.
Or Rouge by YSL 50ml received a PCD Paris Award 2019 in the Skin Care Premium – Refillable category.
The removable and replaceable refill is housed inside the case Or Rouge La Crème Riche (50ml) or Red Gold La Crème Fine (50ml).

Publicado en Beauty, Innovation

06March

Avanza Packaging designs the Corazón Guajiro rum bottle

Avanza Packaging designs the Corazón Guajiro rum bottle

Destileria de Tejina has collaborated with Avanza Packaging, of the Juvasa Group, to create a striking design for Corazón Guajiro rum, which is the result of the mixture of up to 12 different botanicals.
The bottle is characterized by being "dressed" with a sleeve of silky texture and satin finish in the colors, with floral illustrations in watercolors of very explosive and vivacious colors. The graphics and typography are made by hand raised to provide natural freshness.
Being a tropical product, the packaging stands out for the great power of color. In addition, accessories have been created for the entire product: boxes, canister, etc.

Publicado en Design, Creativity, Beverages

04March

Neopac, awarded for the sustainability of its Picea™ Tube for Bamse

Neopac, awarded for the sustainability of its Picea™ Tube for Bamse

Neopac earned an award at the PCD Paris show for the sustainability of its Picea™ Tube for Bamse, a skin care range specially designed for children, owned by Trimb Healthcare.
The Picea™ Tube, one of Neopac’s EcoDesign products, is comprised primarily of a combination of spruce waste and a plastic matrix of sugar-based raw materials made exclusively for Neopac. In total, the tube is composed of 95.8% renewable materials. The International Organization for Standardization’s (ISO) CO2 footprint analysis revealed that the Picea™ wood tube uses up to 38.9% less CO2 in its life-cycle than a traditional polyethylene (PE) tubes.
Other benefits of Picea™ Tube include easy printability and similar barrier properties compared to PE or LDPE tubes. It has also attained Ecocert and Cosmos certifications, as well as EU Food Grade status.

Publicado en Beauty, Innovation

27February

Grace Gin is covered in the Bruni Glass bottle Bellagio

Grace Gin is covered in the Bruni Glass bottle Bellagio

Grace Gin, refined product of Greek origins, is covered in the elegant Bruni Glass bottle Bellagio, a sinuous and elegant but at the same time robust.
The packaging of this product is inspired by Greek mythology, showing the Three Graces in an unconventional way through special symbols and graphics and at the same time reflecting the true story of the 3 women representing the brand.
Grace Gin (LKC) won a gold medal in the Spirits Artwork And Bottle Design category at the 49th edition of the International Wine and Spirits Competition (IWSC).

Publicado en Innovation, Beverages

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