Advertising
09March

Billebeino's innovative e-commerce packaging

Billebeino's innovative e-commerce packaging

Digitally printed packaging made by Adara Pakkaus Oy, and printed onto Metsä Board’s white kraftliner, changes prints according to the collection's theme. Digital printing allows for variable printed patterns while optimising order quantities. The high brightness of the kraftliner gives stunning colour reproduction. It is a strong, yet lightweight and recyclable material, making it a sustainable choice.
Billebeino is a company founded in 2015 by Juhani Putkonen and Ville Leino. The company is named after Ville Leino. When he played ice hockey in the NHL, his name was often changed to Bille Beino.
Adara's digitally printed E-wave kits use MetsäBoard Classic WKL (135 g/m2) on the surface and MetsäBoard Natural WKL Bright (120 g/m2) uncoated white kraftliner on the back.

Publicado en Others, Innovation

04March

Cosfibel creates the coffret of Ararat Erebuny’s 50-year vintage

Cosfibel creates the coffret of Ararat Erebuny’s 50-year vintage

Cosfibel’s Wines & Spirits department has created this prestigious coffret for the launch of the new Erebuny 50-year vintage brandy, from Maison Ararat, part of Pernod Ricard group.
The choice of materials, the Art Déco image and a perfect finish were Cosfibel’s priorities for this ultra-limited edition.
With a cardboard base, this coffret slides wide open, while its doors hold shut with magnets. It is coated in Corvon Metal X paper from Winter and decorated using hot-stamping in three shades of gold with embossed and debossed relief effects. On its top, a galvanized gold plate made from zamak is fixed by hand.
Inside, the bottle is presented on a raised platform coated with black soft touch paper. To the rear, a metallized gold PMMA mirror is screen-printed, enhancing the shine of the bottle itself.
On the inside of the doors, chocks clad in Nabuka leather from Winter frame the shape of the bottle and hold it perfectly in place.
In the base, a drawer with a push button mechanism contains a leaflet telling the story of the brandy and the distillery. Cosfibel made this with the same metallic coating and a magnetic closure.

Publicado en Innovation, Beverages

02March

TNT Global Manufacturing sublimates the oriental nobility of Byzance by Rochas

TNT Global Manufacturing sublimates the oriental nobility of Byzance by Rochas

Rochas entrusted TNT Global Manufacturing for the development of Byzance perfume's cap. The team managed to design it in one single piece of zamak, that is sublimated by the embossed logo. Gold e-coating gives it an oriental and precious elegance, also highlighted by the contrasting color of the lace with gold brass tips, that dresses up the collar.
The expertise of TNT Global Manufacturing is valued in the challenge of a single piece, a tailor made lace with its brass tips that were assembled with no glue, a perfect hold of the set with no glue also, and an mass-dyed PP insert, that is assembled mechanically.
The careful and determining polishing, before gold E-Coating, is delicate, especially at the hard to reach base of the cap.

Publicado en Fragrances, Innovation

26February

Anuaria Award for Magic Mirror Design, for the Magic Forest Christmas wine

Anuaria Award for Magic Mirror Design, for the Magic Forest Christmas wine

The project consists of a limited edition of 24 wines whose packaging is completely handmade. With the collaboration of the company Avery Dennison, which has provided the adhesive papers, and Grupo Coviñas, which has provided the wine bottles, the design consists of several parts with different papers: a part of illustration and another of lettering, in addition to a finished in the part of the capsule topped with natural leaves. Everything has been hand painted directly on the papers, trimmed and pasted.
For this work, the Magic Mirror Design studio, located in the CEEI of Castellón and managed by Esther Rodríguez, has won a Selection Award in the category of Best Self-Promotion Work in the latest edition of the National Awards of Graphic Design Anuaria. The study has clients of national and international scope and, although it makes its way in other sectors, it has extensive experience in the wine sector.

Publicado en Design, Creativity, Beverages

24February

La Bendita agency designs the packaging of the Tres Sombreros tequila

La Bendita agency designs the packaging of the Tres Sombreros tequila

La Bendita agency has made the new designs of bottles and labels of the brand of tequila Tres Sombreros of Beveland Destillers.
The agency has redesigned both the shape of the bottles and their labels. The new bottles, which maintain the characteristic wooden stopper of the brand, have been narrowed slightly by its central part to facilitate the use and support when serving the product. A low relief of borders inspired by Aztec motifs that refer us to the origin of the product has also been added.
As for the label, it has been redesigned using various earth color ranges, thus transmitting the artisanal character of this tequila and its origin, as well as facilitating the identification of the 3 varieties of product: White, Reposado and Añejo.

Publicado en Design, Creativity, Beverages

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