Advertising
16October

The packaging of Promise by Jennifer Lopez, carried out at STO

The packaging of Promise by Jennifer Lopez, carried out at STO

The packaging of Promise by Jennifer Lopez (Designer Parfums), which worldwide launch is in progress, has exclusively carried out at Stoelzle Glass Group (STO) in 10/30/50/100 ml.
Beautiful vivid engravings for this bottle on which a metal plate, the brand's signature, has just been placed in the hollow. The fragrance's pretty color takes on all its light through all the facets of the bottle.
Photo credit @DR JLO/Designer Parfums.

Publicado en Fragrances, Innovation

14October

Supperstudio wins a Pentawards for the design of Bon Fromage

Supperstudio wins a Pentawards for the design of Bon Fromage

In the Food category, Bon Fromage packaging, designed by Supperstudio, won a Pentawards Silver 2019 award. A special design for the star product of this brand, the selections of cheeses to share. The graphic design is inspired by the different shapes of the different varieties of cheese.
The jury recognized the creative value of this work with a visual key inspired by the variety of shapes of cheeses, which mixes natural and austere materials, such as kraft cardboard, with luxurious finishes such as stamping.

Publicado en Design, Creativity, Food

09October

Delamata Design signs the rebranding of Rianxeira

Delamata Design signs the rebranding of Rianxeira

Delamata Design won a silver Pentawards award with the rebranding of the entire range of Rianxeira products.
Rianxeira presents in 2019 its new brand image and renewed packaging according to its positioning focused on sustainability, transparency and healthy living. The challenge for the agency was to achieve a renovating change without losing the essence of the brand.
The proposal was to return to the origin of the brand and to a concept that had been lost in time. The agency decided to return to the first Rianxeira logo based on Sophia Loren's performance in "La donna del fiume", which inspired a visionary Jesús Alonso Fernández, founder and honorary president of the Jealsa-Rianxeira group, who registered the Rianxeira brand logo in 1958. Since then, the image of this beautiful brown woman holding a basket of fish with her arms held high has traveled around the world.
The main objective achieved thanks to this design proposed by Delamata Design was to break the codes established in the sector and create a fresh, new and iconic image for Rianxeira's packaging. 

Publicado en Design, Creativity, Food

07October

Tetra Pak launches new Tetra Stelo Aseptic package with Sumol+Compal

Tetra Pak launches new Tetra Stelo Aseptic package with Sumol+Compal

Portuguese food and beverage company Sumol+Compal launches its new premium juice image, Compal, with Tetra Pak's new packaging: Tetra Stelo™ Aseptic 1000 Edge WingCap™ biobased 30, an innovative bet that incorporates a plastic cap from sugar cane.
The new Tetra package Stelo™ Aseptic opens in one step, is ergonomic, lighter, gently rounded and elongated. It offers a large, smooth surface, perfect for providing complete nutritional information.
As part of Tetra Pak's aim to distribute packaging that contributes to a low-carbon circular economy, Tetra Stelo™ Aseptic is recyclable, FSC® certified and its cap is made from plant-derived plastic made from polymers derived from sugar cane.
The new packaging range starts with 1000ml and new sizes will soon be added to the family. Tetra Stelo™ Aseptic 1000 Edge WingCap ™ Biobased 30 is already available in Portugal and is expected to be launched soon in Poland, Romania and Brazil.

Publicado en Innovation, Beverages

02October

Seram reasserts its commitment in sustainability with Native

Seram reasserts its commitment in sustainability with Native

Seram has designed a new sustainable collection of adhesive labels, pouches, ribbons, handtags, bottle neck and accessories inspired by traditional handcrafts and made of natural materials.
The Native Collection comes in linen, organic cotton (GOTS, Global Organic Textile Standard), wood, cork, FSC (Forest Stewardship Council) certified bamboo, Pinatex, shells or lava stone.
Seram relies on its know-how in sewing, weaving, laser cutting, engraving and printing to enhance these raw materials.

Publicado en Fragrances, Innovation, Beverages

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