Advertising
25September

‘Matte & Mirror Impact’ diversifies Ardagh Group’s finishings portfolio

‘Matte & Mirror Impact’ diversifies Ardagh Group’s finishings portfolio

Ardagh Group’s latest beverage can finishing, named ‘Matte & Mirror Impact,’ combines the trending combination of matte and glossy surfaces. A new ink compound is responsible for creating an eye-catching beverage packaging.

The new finishing comprises a special admixture that can be used with any printable colour and creates matte effects on the otherwise glossy can surface. During the drying process in can production, the blend creates a surface structure that reflects light differently, thus producing a matte appearance.

The new solution creates a multi-faceted surface through a specialty ink. The alternating matte and glossy areas allow specific design elements, such as logos, promotional messages or brand icons, to be easily and effectively highlighted.

Publicado en Others, Innovation

20September

Quadpack develops Karen Murrell's Lip Palette

Quadpack develops Karen Murrell's Lip Palette

The Lip Palette of New Zealand brand Karen Murrell uses natural and nourishing ingredients that make the lip colour creamy and smooth to apply. Quadpack has been its trusted packaging supplier for several years.

The palette's front features a stunning floral design, expertly applied through matt black silk screen and copper metallisation decoration. The mirrored interior has a base insert for the double-sided brush, which features anodised metal parts colour-matched to the tray.

All Karen Murrell products are free from animal cruelty and harmful chemicals.

Publicado en Beauty, Innovation

13September

Packaging by Zoo for an organic cured sausage

Packaging by Zoo for an organic cured sausage

The brand began in 1894 and in this new evolutionary phase, the design respects the graphic and printing resources of the period but updates them to give the necessary distinction to the Bofill organic llonganissa (cured sausage).

The use of an elegant typography with stencil characteristics afford the brand the required level of sophistication and the gold stamped finishes make them stand out against the other elements.

On the packaging, the natural tones combined with white spaces help to transmit purity and naturalness. Some original elements, such as the illustration of the factory, have been updated and enhanced to give them more status in the design; this also helps them to transmit the brand’s current values.

Publicado en Design, Creativity, Food

11September

Artist JonOne Brings Color to the Hennessy Very Special Limited Edition Bottle

Artist JonOne Brings Color to the Hennessy Very Special Limited Edition Bottle

Once again, Hennessy teams up with urban art to create a colorful and vibrant personalized design bottle. The iconic graffiti artist JonOne is responsible for the latest limited edition of Hennessy Very Special.

JonOne travels constantly between his home base in Paris, his native Harlem and avant-garde art scenes around the world. The artist finds a great parallel between Hennessy and his own work: "The mixture of the brandies is like mixing colors. Actually, I always wanted to make a bottle for Hennessy."

He added: "The project that Hennessy asked me to design, the label for its Very Special Limited Edition Bottle, was a challenging job because I know its high-quality standards well and how much they expect from an artist. But Hennessy gave me carte blanche and absolute freedom to do what I wanted so I was able to design this label using my own style and my favorite brilliant colors."

JonOne has built several layers of free splashes of color mixed with Hennessy's own images, echoing the complex layers of flavors and aromas created by Hennessy’s mixing master. The result, Hennessy Very Special Limited Edition Bottle label by JonOne, captures the spirit of both JonOne and Hennessy.

Publicado en Design, Creativity, Beverages

06September

New heads for Penhaligon’s by TNT Global Manufacturing

New heads for Penhaligon’s by TNT Global Manufacturing

TNT Global Manufacturing has developed 4 new caps made of zamak for the Penhaligon’s Portraits’ Collection. The story continues with The bewitching Yasmine, The uncompromising Sohan, Monsieur Beauregard and The ruthless Countess Dorothea.

The manufacturing of these caps made of zamak requires accuracy to respect fineness of the details. The production process – die-casting, unmoulding, assembly – matches each new piece, created by Penhaligon’s. Manual polishing precedes gold galvanization.

Zamak suits particularly to the perfume, cosmetics and make-up industry, thanks to its many properties: stability, malleability, resistance, hardness and skin tolerance.

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Publicado en Fragrances, Innovation

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