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Fragrances

11September

Seram made the bow of Mademoiselle Rochas Couture

Seram made the bow of Mademoiselle Rochas Couture

Seram has used its historical know-how in trimmings to realize the bow made of grosgrain ribbon of Mademoiselle Rochas Couture new fragrance for woman. Its geometric lines and black hue catch the eye.
This new version with an affirmed volume, generously dresses the collar of the bottle, giving it a couture, sober and elegant look.

Publicado en Fragrances, Innovation

04September

Texen reveals a jaspé décor for the caps of Armani’s Acqua Di Gioia

Texen reveals a jaspé décor for the caps of Armani’s Acqua Di Gioia

Texen was asked by Armani to create a jaspé effect for a cap in four different shades. The four fragrances Acqua di Gioia are now sublimated by the crystalline beauty of a thick-walled bottle and a pebble-shaped cap with a mottled jaspé finish set in Surlyn.
Armani asked Texen Industries to create this pebble-shaped cap, made with an injected material to reveal both transparency and depth. Texen achieved this jaspé effect thanks to a tailor-made injection process.
After a period of research, Texen developped an innovative industrial process. The technique lies in the mixing of different materials during the injection phase and the alchemy born from their fusion temperatures and their viscosity. Assembled with a transparent PP insert, the cap is injected using a specific mold. The unusual jaspé effect is enhanced by the transparency of Surlyn.

Publicado en Fragrances, Innovation

21August

Quadpack develops Franck Muller's perfume bottle

Quadpack develops Franck Muller's perfume bottle

Franck Muller, the prestigious Swiss watchmaker, has created five Eaux de Parfums. Quadpack’s product development team took care of this very special project.
Quadpack presented the client with a series of sketches for bottles inspired by the form of a classic, elongated watch face, with the cap representing the watch’s crown.
Once the hand drawn concept was approved, technology stepped in. 2D drawing is a digitally-generated image of the design. 3D printing has accelerated and made more cost effective the early stages of bespoke packaging development.
Decoration and finishes had to express the haute prestige values of the Franck Muller name, and involved a number of sophisticated techniques. The bottle sides and cap were screen-printed in a shiny gold, leaving the interior frames on the front and rear faces clear. A composition of clock-face numbers were laser cut onto the rear face, which when viewed from the front, seemingly ‘dance’ through the perfume’s liquid sheen. The front face was silk-screened with Franck Muller’s elegant logo and the fragrance reference.

Publicado en Fragrances, Innovation

24July

The bottle of The Move, signed by Stoelzle Masnières Parfumerie

The bottle of The Move, signed by Stoelzle Masnières Parfumerie

Photo: INCC. To contain The Move, Mercedes-Benz wanted an organic, simple, and pure form. Never ostentatious. Something essential, a bit futuristic. Mercedes-Benz therefore imagined a nomadic bottle, spray cap version, with its rounded shape, its discreet star and its intense blue which plays the purity and transparency.
The realization of this bottle by Stoelzle Masnières Parfumerie required an infinite precision both for the rendering of the engraving of the star Mercedes-Benz and especially at the neck to obtain a precise docking of the spray cap, thus ensuring the continuity of the organic profile.
For the decor, a lacquered background with slight gradient in the base of the curve emphasizes the elegance and purity of it.

Publicado en Fragrances, Innovation

08July

Metallisation and silkscreen by Decopak Europ for Loewe 7 Plata

Metallisation and silkscreen by Decopak Europ for Loewe 7 Plata

Decopak Europ made the shiny silver metallization and black silkscreen for the new Loewe 7 Plata.
The iconic bottle of the «family» Loewe 7 becomes a curved mirror with Loewe 7 Silver. A modern and almost technological bottle that hides a fresh and spicy Eau de Toilette.
The new pack shows a work of art by Karl Blossfeldt, "Aspidium filix mas". Two faced figures, confronted, that seem to dance with each other. The forms of this type of fern, which Blossfeldt immortalized with his photographs in 1932, have so much detail that they recall the fine embroidery of a light suit, the inspiration for the original fragrance.

Publicado en Fragrances, Innovation

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