Royston manufactures the label of Hidden Curiosities Aranami Gin
Hidden Curiosities Gin is famous for its unusual botanicals and vintage-inspired packaging. The company’s latest offering is Aranami Strength, an exquisite gin packed with Japanese botanicals including yuzu and sansho pepper, that bears a premium label manufactured by the Royston team.
This smart label utilises reverse printing to tell two different stories. By turning the bottle and looking through the glass, you can see the beautiful illustration on the back.
The front of the label is white and bears the distinctive Hidden Curiosities branding, marked out in fine line work and detailed copper foiling. Further embellishment comes in the form of an understated design depicting pink cherry blossoms and grey cresting waves outlined in copper foil.
The back of the label is an explosion of colour and vibrancy. Filling the space is a kaleidoscopic Japan-inspired illustration, which shows a green dragon rising from a pool of water. White cranes, pink chrysanthemums and leaping fish complete the image, creating a gorgeous visual spectacle when seen through the glass.