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Food

11Abril

Vibranding creates a box with sensory packaging

 Vibranding creates a box with sensory packaging

In Vibranding know that candies can seem an unoriginal gift, and that has allowed them to design a box with a special and unique packaging.

The company Vibranding has created a box in which it plays with sensations, with taste, with sight, with touch ... and from all this a cover has emerged with an optical illusion, a "physical gif", which expands or contracts as it moves. Also known as sensory packaging. Well to get a box of candy or when it's empty have created mascaramelos.com.

Publicado en Innovation, Food

28Marzo

Danone mmmh! by Morillas

Danone mmmh! by Morillas

Danone wanted to break the classic codes of the desserts sector to get closer to a new, more trendy consumer. So Morillas proposed a modern and forceful look & feel that contrasts with the products of the competition. They created a brand with a modern iconic composition encapsulated in a rhombus that gives it elegance and subtlety.

A new language is generated through a geometric pattern in black and white, which provides simplicity and modernity that contrasts with vibrant color codes that help to better distinguish all the varieties.

Publicado en Innovation, Food

31Enero

Garrofé Presents their Design for Premium Q77+ Coffee

Garrofé Presents their Design for Premium Q77+ Coffee

Brand Q77+ asked Garrofé to design a new line of coffee consisting of 3 products: Sweet Dreams Coffee, Antiage Coffee and Reducing Coffee.

They worked on graphics that would identify the category and preserve the essential qualities of the brand. They added images and color coding to help the public to identify the products. The final result is a premium position and functional visual identity of the brand in the supplements category.

Publicado en Innovation, Beverages, Food

11Diciembre

A bespoke multilayer pot from RPC for Le Petit Basque

A bespoke multilayer pot from RPC for Le Petit Basque

RPC Bebo Bouxwiller creates a multilayer pot for a new range of sheep's milk specialities from leading French dairy company Le Petit Basque. For its Douceur de Brebis desserts, Le Petit Basque required a packaging solution that was aesthetically pleasing while also guaranteeing the taste, freshness and extended life of the product. The inside of the pot should be white to emphasise the quality and purity of the dessert and the exterior sky blue to match the company's iconic and recognisable branding.

The solution from RPC Bebo is a specially-designed 95mm pot manufactured using inline thermoforming which efficiently transforms multiple technical polymers into the finished pack in a single production step.

A reduction in material usage meets Le Petit Basque's sustainability requirements while still ensuring that the pot delivers the necessary strength and reliability throughout the supply chain and in consumers' homes.

Publicado en Innovation, Food

15Noviembre

Vintage Italia's Pasta Bow Ties and Tipsy Elves Launch Holiday Partnership

Vintage Italia's Pasta Bow Ties and Tipsy Elves Launch Holiday Partnership

This holiday season, Vintage Italia's baked pasta snacks, Pasta Bow Ties, have partnered with Tipsy Elves to co-design festive packaging for their bestselling Meatball Parm, Creamy Ranch, Honey Butter, and Smooth Cheddar flavors.

The seasonal bags are reimagined with well-known festive characters such as reindeer, elves, snowmen, and Santa. The limited edition holiday bags will be available online at pastasnacks.com and in retailers nationwide.

Publicado en Innovation, Food

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