SeriesNemo, Pentawards award for the Best Sustainable Packaging 2020

SeriesNemo, Pentawards award for the Best Sustainable Packaging 2020

With the Wildly Crafted Bottles range, SeriesNemo has achieved Gold in the Sustainable Design category at the Pentawards 2020.

The Wildly Crafted bottle collection designed by SeriesNemo proposes a disruptive concept in the glass industry, until now characterized by extra white cosmetic glass bottles, with little or no recycled glass, smooth surfaces and without defects. In contrast, Wildly Crafted accept: the inconsistency of the raw material (up to 100% recycled glass), slight color variations, the inevitable defects in any industrial process, the wear of the molds, etc. By adopting bottle imperfections as a value, not a defect, waste is reduced by more than 50%.

The glass in Wildly Crafted bottles comes from the industrial furnace with the highest percentage of PCR (Post Consumer Recycled) glass on the market.

SeriesNemo has created the surface of the WCR bottle collection with a bas-relief texturing (organic texture, not parametric). This has required the creation of a specific patent to offer a textured surface and, at the same time, 100% labellable. This also ensures the easy removal of the label in the cleaning process for subsequent reuse of the bottle and its incorporation back into the production cycle.

The Wildly Crafted range has rewritten the paradigms of industrial molding with interchangeable body, neck and mouth molds. Furthermore, for the development of these bottles, 3 industrial patents have been generated that have allowed the industrial manufacture of bottles with morphological characteristics that until now were only typical of artisan bottles, such as the cut mouth (without neck ring).

Publicado en Design, Creativity, Beverages


Cabello x Mure wins a Pentawards for Picualia packaging

Cabello x Mure wins a Pentawards for Picualia packaging

The Picualia brand launches a new product on the market, Extra Virgin Olive Oils with flavors, with a packaging designed by Cabello x Mure, which has won a Silver Pentawards 2020 in the category Baby products-Other markets. These strawberry, orange or original flavored oils are initially aimed at the little ones, but are valid for adults as well.

For the design of these products they look for inspiration in the kawai style that allows them to create very simple and friendly elements to communicate with both children and adults.

Following this style they create a very simple and easy to reproduce industrial design. They use a bottle that is reminiscent of the shape of the olive. They paint it in a single color that represents each flavor and they add a label with elements of eyes and mouth that allows to change the different expressions of the character depending on the variety.

The set is finished with a ribbon around the neck of the bottle shaped like an olive leaf. All together creates a nice character for each of the flavors that they have named Picualito.

Publicado en Design, Creativity, Food


XI National Packaging Awards

XI National Packaging Awards

The XI edition of the National Awards for Design and Sustainability of Packaging has awarded sustainable packaging, made with new materials, which take into account the User Experience (UX) in the 'unboxing' of ecommerce products and are returnable.

These awards are an initiative of the Packaging Innovation Cluster and are possible thanks to the support of Ecoembes; the companies Hinojosa Packaging Solutions and Improven; and the ESIC Business & Marketing School. The firms Tecnobox, Flexográfico Packaging, MESbook, NonSlip Iberia, Biconsulting and the ITENE technology center also collaborate.

In this edition, more than 600 students from 26 universities and training schools throughout Spain have participated to solve the packaging challenges that five top-level companies have launched, such as Logifruit, Industrias Alegre, Natra, Apisol and Eurobox.


The winning work of the Logifruit challenge has been the ‘Bambox’ project by Sofía Nieves, Ana Tudo and Javier Redondo from the University of Zaragoza. The proposal consisted in the development of a packaging that was isothermal for use in the last mile of food products. It is a reusable box, made of only two materials and with an easy-to-handle and stack structure. The main novelty is that the insulation system is made of bamboo, a 100% biodegradable and reusable material.

The winners have conducted studies to show that a thin layer of bamboo works as an insulator, but also increases the hygiene and quality of the food that contains it, protecting them from the migration of particles. The packaging includes an empty chamber to achieve efficient, sustainable and hygienic insulation. It includes NFC technology to control the temperature and is an eco-friendly alternative to current refrigerant containers.

In the challenge proposed by Industrias Alegre, the winning work has been 'Eco-Hybrid Box', by Irene Hinojosa, Ana Tudo, Daniel Peris and Javier Redondo from the University of Zaragoza. It is a versatile returnable packaging for e-commerce that takes into account both the optimization of the logistics chain with the elimination of extra packaging, as well as the User Experience.

A sustainable packaging specifically designed to improve the 'unboxing experience' of chocolates for the Japanese market is the winner of the challenge posed by the multinational Natra. The winners have been Cristina Meléndez, Ander Otegi and Endika from Mondragon Unibertsitatea, with the “Iro” project. It is a cylindrical cardboard and paper container with a casing that rotates to exchange the body and the head of the drawings seeking to interact with the user. Its range of three different colors gives a personal touch and variability to the gift, being able to adapt the gift to the context thanks to the various color connotations. Thus, the user can give away the red container when he wishes good health, the blue one when he wishes good luck and the green one when he wishes happiness.
In the case of Apisol, beekeepers since 1912, the winning design is a new concept of packaging for honey that represents a revolution in the sector since the measuring jar was invented. The winning work is the ‘Izadi’ project by Andrea Arruti, Julen Hernández and Hugo Ostiza, from Mondragon Unibertsitatea.

They have proposed a container made with sustainable materials, such as stainless steel, wood and glass. It is a totally recyclable and refillable container, with a dispenser designed so that, when the honey is finished serving, it returns to the inside of the jar without staining the exterior of the container, in this way the user does not have to worry about cleaning the jar.

The Layer_Bx project by Eva Milan, a student at the Madrid Superior School of Design, has been the winner of the challenge proposed by the Eurobox company.

Plan Cantera Cluster Award

Also, to seek that link between the business and economic world, the Plan Cantera Cluster Award has been created: the Packaging Innovation Cluster grants one of the participating students for the completion of the Master in Management [MBM] taught by ESIC Business & Marketing School. The winner was Ana Tudo Bitrián, a student at the University of Zaragoza.

The scholarship for the winning student is for the total tuition for the course, valued at € 20,000. In addition, during the duration of the Master, they will carry out internships in the Packaging Cluster.

Publicado en Creativity, Design


Pentawards 2020 winners

Pentawards 2020 winners

The winners of this year’s prestigious Pentawards were revealed during a virtual Gala Ceremony hosted live on Thursday 24 September. Top winning agencies include Backbone Branding and Design Bridge each with 5 awards, ShenZhen Lingyun Creative Packaging Design Co., Ltd, Depot Branding Agency, Xiaomi, Estudio Maba and Anthem, all of which won 4 awards.

This year’s Special Awards, which recognise ultimate excellence in packaging design, were also handed out:
Best Newcomer of the Year – Caparo Design Crew, Greece
Design Agency of the Year – Backbone Branding, Armenia
Designer of the Year – XiongBo Deng, ShenZhen Lingyun Creative Packaging Design Co.,Ltd, China
NXT-GEN, Best Student Work – Robert Dadashev, British School of Art & Design, Russia.

Now in its 14th year, the 2020 competition received over 2,000 entries from 60 countries across five continents, with the United Kingdom, Spain, Russia and China receiving the highest number of awards. Out of all the entries, over 400 were shortlisted by the competition’s international jury and revealed to the public. The full line-up of the 2020 winners can be seen here in the new Pentawards Portal.

Adam Ryan, Head of Pentawards commented: “The work submitted in this year’s Pentawards competition is without a shadow of the doubt, the strongest, most innovative and powerful I have ever seen. I am excited to be part of such an inspiring industry continuously pushing the boundaries. This shows regardless of the challenges the world is facing, the power of design is needed now more than ever.”

This year’s winners will also be featured alongside the 2019 winners in The Package Design Book 6 by Taschen, released early 2021. The 2021 competition will open with Super Early Bird rates on 1st February 2021.

With a mission to be the most sustainable alcohol brand in the world, the packaging for the world’s first carbon negative vodka brand, Air Co., is both reusable and 100% sustainable. Keeping the vodka as the star, the label is placed towards the top of the bottle giving ample space to display the liquid. By placing the label lower, the vodka is the first to meet the eye. The label itself is simple, custom-made, natural and non-toxic and can be removed easily so the bottle can be used for other purposes like a water bottle, flower vase or candle holder. 

BEVERAGES PLATINUM, Pridem’s Gin by Enpedra Estudio, Spain
The design concept for Pridem’s premium gin centres around the idea of a sailor, to represent and celebrate freedom and is something which is set to become iconic. The beautiful design is made up of two complex elements: a striking stopper shaped like a sailor’s hat that gives the product personality and emphasises its uniqueness, and a label that is made up of four separate parts that wrap completely around the frustoconical bottle.


FOOD PLATINUM, NongFu Wangtian by ShenZhen BOB design, China

BODY PLATINUM, Chioture by Shanghai Nianxiang Brand Design & Consulting Co., Ltd., China

OTHER MARKETS PLATINUM, HEMA by Magnet Design, Netherlands

LUXURY PLATINUM, Hennessy by Felipe Pantone - Appartement 103, France

Publicado en Creativity, Design


A sustainable packaging for a vegan cream-mousse

A sustainable packaging for a vegan cream-mousse

Kili · g's Face, Eye and Neck Cream-Mousse is a regenerating vegan facial treatment, with a sustainable packaging designed by Marija Mikulskienė from VRS WPI Vilnius, who recently won the Silver Award for Best Design and Packaging iDermo 2020.

The case is made of 100% recycled cardboard and the container is made of plastic recovered from the ocean, owd (ocean waste plastic). Specifically, recycled polyethylene, collected from waters around Indonesia, has been used for the monomaterial jar. In addition to helping to reduce the plastic present in the sea, the fact of recycling plastics in the production of packaging reduces CO2 emissions by 52% compared to virgin plastic.

This cream-mousse certified by Cosmos Natural and vegan has a unique active principle derived from superfoods for greater firmness and regeneration of the skin, with known antioxidant and rejuvenating properties: spirulina. Combined with two high and low molecular weight hyaluronic acids and vitamin E, it stimulates and energizes. The exclusive BIOK LAB Spirulina® that it contains is an extract of spirulina algae developed in an innovative patented form of oleo-eco extraction.

Publicado en Design, Creativity, Beauty

[12 3 4 5  >>  




Pau Claris, 138 1º 3ª
08009 - Barcelona


Teléfono: +34 93 434 21 21
FAX: +34 93 418 90 41
Contactar por email

Notas de prensa

Envíenos aquí sus Notas de Prensa para su publicación


5.000 ejemplares + 1.200 para ferias