Flow Cosmetics chooses sustainable Metsä Board paperboards
Flow Cosmetics, a Finnish natural cosmetics company, has selected paperboard from Metsä Board, part of the Metsä Group, as its packaging material of choice, for its range of shampoos, body and face soaps.
Bar-shaped cosmetic products are ecological to use as well as to transport and store. MetsäBoard Natural FBB was selected for the packaging board for its visual appearance, lightness, and ecology. In addition, the uncoated surface of the paperboard has a pleasing natural look and feel.
MetsäBoard Natural FBB board is a fresh, lightweight paperboard, and its smooth surface also enables good quality print. In addition to the printing techniques, simple foils were used in the post-processing of the packaging, which gives the final packaging a luxurious look. Papermark manufactured the packaging.