TNT Global Manufacturing designs the packaging for the makeup collection of Jimmy Choo

TNT Global Manufacturing designs the packaging for the makeup collection of Jimmy Choo

Jimmy Choo entrusted TNT Global Manufacturing with the design and making of the packaging for the Lipstick (10 shades), the cap for the Nail Polish (8 shades), the cap and the collar for the bottle (6 fragrances).

The technical challenge lies in the hammered finish of the nail polish ring, the lipstick ball and the fragrance cap. This effect is achieved after die-casting by a specific process that was specially developed for these references. The decorative anodized gold aluminium plates with a debossed logo also required accuracy and a meticulous polishing, especially the ski-shaped nail polish plate.

In the lipstick, the ABS cap with it’s PP liner is also adorned with a anodized gold aluminium plate and stamped with the Jimmy Choo logo. A gold e-coated section plate completes the set. The base is an anodized gold aluminium stovepipe with a PP liner and a hammered zamak ball with a gold e-coated finish. All three pieces are crimped together.
A matt-varnish is applied on the ABS cap of the nail polish, in which is also placed a PP liner. The anodized gold aluminium plate is decorated with a debossed logo. The hammered zamak ring is gold e-coated. TNT Global Manufacturing assembled the brush to deliver a set ready for assembling on the bottle.

The cap of the fragrance is made of hammered zamak with gold e-coating. Inside, a crimped liner. The anodized gold aluminium collar in 2 pieces is crimped together. A debossed logo with silkscreen decorates the anodized gold aluminium plate.

Publicado en Beauty, Innovation

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