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26April

Axilone dresses of flakes Rouge Pur Couture by YSL

Axilone dresses of flakes Rouge Pur Couture by YSL

Axilone has innovated in a technique of decoration particularly complex for Red Pur Couture. YSL has chosen an elegant gold and silver glitter decor.

The glossy gold anodized aluminium cap receives several layers of a glue lacquer on which the gold and silver glitter are sprayed with a spray gun while the piece rotates rapidly. Entrusted to a partner of Axilone, this operation is programmed so as to obtain a gradient of flakes from the top to the base of the cap. Then, the successive application of five layers of varnish gives the piece its smooth and silky rendering. After the final application of a UV protection varnish, Yves Saint Laurent logo is engraved on the front and silk-screened in black.

The cap is fitted with a POM low voc insert to ensure compatibility when in contact with the formula. This black insert slightly exceeds the base of the hood to form an elegant border.

The glossy-gold anodized base, contrasts a smooth and shiny surface to the glittery decor of the hood. The two pieces are assorted with a metal ballast.

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Publicado en Beauty, Innovation

24April

Aptar Beauty + Home in the stars with Mugler

Aptar Beauty + Home in the stars with Mugler

Mugler’s Angel range is expanding with a new oriental fragrance called Angel Étoile des Rêves.

For this new eau de parfum, Angel has created a brand new night time ritual; Mugler wanted the glamour and style of the bulb atomizer of Aptar Beauty+Home.

The bulb atomizer is bold and original and is a perfect reflection of the spirit of Mugler.

Available in 100 ml.

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Publicado en Fragrances, Innovation

19April

The Body Shop chooses Verescence’s Neo Infinite Glass

The Body Shop chooses Verescence’s Neo Infinite Glass

The Body Shop (L’Oréal Group) chooses Verescence's Neo Infinite Glass for Elixirs Of Nature.

The bottle has been produced by Verescence, in Mers-les-Bains (France), with Neo Infinite Glass, a premium recycled glass, composed of 90 % recycled glass and 100 % recyclable.

Neo Infinite Glass is composed of 25 % flint household cullet, 65 % in-house cullet and 10 % raw materials, giving a total of 90 % recycled materials. It has a lower environmental impact.

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Publicado en Beauty, Innovation

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