Advertising
28January

Padre Azul, a super-premium tequila with a packaging inspired by Mexico

Padre Azul, a super-premium tequila with a packaging inspired by Mexico

Born out of a love story between HP Eder from Austria and Adriana Alvarez Maxemin from Guadalajara, Mexico, Padre Azul is an award-winning 100% blue agave super-premium tequila.
The handmade bottle is inspired by Mexican heritage and culture. Padre azul bottles are topped with a 270-gram solid metal skull, paying homage to Dia de los Muertos and eternal friendship.
The leather jacket with lacing is a tribute to the Mexican “Lucha Libre” wrestling masks and is a tribute to “El Santo”, the most famous luchador in Mexico.

Publicado en Innovation, Beverages

23January

Nuxe chooses Note by Aptar Beauty + Home for Prodigieux® Absolu de Parfum

Nuxe chooses Note by Aptar Beauty + Home for Prodigieux® Absolu de Parfum

Note by Aptar Beauty + Home provides a delicate and refined way of applying the right amount of fragrance to the skin.
Application is smooth, precise and gradual, with one drop applied to just where it is wanted.
Note stems from 5 years of research which has produced an innovative applicator inspired by a traditional gesture of perfumery when a glass stopper was used to apply fragrance to the skin.
The Note system features a transparent applicator that fills automatically with each use.

Publicado en Fragrances, Innovation

21January

Metsä Board creates a sustainable luxury liquorice bag

Metsä Board creates a sustainable luxury liquorice bag

Sustainable luxury liquorice bag made by Metsä Board for Kouvolan Lakritsi.
Finnish liquorice producer Kouvolan Lakritsi wanted a new luxurious packaging for its confectionery. The high surface smoothness and sustainability were the reasons why Metsä Board Prime FBB 350 g/m2 was chosen.
The effects were made with special lamination techniques and high-quality multilayer embossing.
The converter was Cadpack.

Publicado en Innovation, Food

16January

Cierzo Brewing Co., the craft beer of Zaragoza

Cierzo Brewing Co., the craft beer of Zaragoza

Design: Eva Felipe. The image of Cierzo Brewing Co., the craft beer of Zaragoza, is based on the wind, a strong, dry and cold wind. 
The main element is the arrow used in weather maps to indicate the direction and strength of the wind. This arrow gives life to a logo that changes with each beer, depending on its characteristics. The strength of the wind corresponds to the alcohol content of each beer and the direction of its bitter or sweet character, as can be seen on the labels of the cans
The arrow that appears in the main logo of the brand is that of the north wind: strong wind from the northwest component.

Publicado en Design, Creativity, Beverages

14January

Verescence’s expertise with red glass for Chanel N°5 Limited Edition

Verescence’s expertise with red glass for Chanel N°5 Limited Edition

Dressed in red for the very first time, Chanel N°5 Limited Edition enhances the expertise of Verescence in producing red glass.
Melted in a glass tank, red glass unveils its coloration after the annealing, a complex manufacturing process requiring precision to match one of Gabrielle Chanel’s favorite colors: red.
The iconic N°5 red glass bottle, available in 100ml, has been manufactured at Verescence’s glass manufacturing site in Mers-les-Bains (France). Red glass is exclusively made by Verescence for more than 30 years.

Publicado en Fragrances, Innovation

<<  1 [23 4 5 6  >>  

 

Location

Rambla de Catalunya nº 5 1º 3ª
08007 - Barcelona
Spain

Contact

Phone: +34 93 434 21 21
FAX: +34 93 418 90 41
Contact by email

Press releases

Send us here your press releases for its publication

Distribution

5,000 issues + 1,200 issues for trade fairs

Copyright © 2018 NewsPackaging. All rights reserved.