80ACTUALIDAD I NEWS consumption habits and the needs of modern households. Meanwhile, Coosur maintains its leadership in the highest value-added segment, virgin and extra virgin olive oil, where it offers the widest range on the market. As for the best-selling products, extra virgin olive oils in family-size formats stand out, remaining the core of our consumption. At the same time, we are seeing sustained growth in higher value-added ranges, such as spray oils and flavored oils, which resonate with a consumer increasingly interested in the gastronomic experience. What measures are you implementing to achieve more sustainable production? Sustainability is a strategic priority for Acesur and is addressed across the entire value chain. In the energy sector, we are making significant progress towards decarbonizing our packaging plants. At our Vilches facility, one of our main industrial sites, we will complete the installation of our agrivoltaic plant in 2026, a project that allows us to combine renewable energy production with olive cultivation on the same plot. We will also complete a ThermalBox project by the end of the year, which will allow us to electrify the low- and medium-pressure steam generation we need for other processes using renewable energy, enabling us to almost completely eliminate our use of fossil fuels. These initiatives complement existing infrastructure, such as our biomass boilers in Vilches and Tarancón for steam production, as well as our photovoltaic power generation facilities in Vilches and Dos Hermanas. Thanks to this set of projects, we have reduced our carbon footprint while improving the operational efficiency and competitiveness of our plants. In parallel, we are working on optimizing water resources, employing technologies that allow us to improve water use efficiency in our olive groves. We have soil moisture sensors that facilitate more precise irrigation, adapted to the actual needs of the crop in our fields. Furthermore, in our olive mills, we promote water reuse at different stages of the process: it is initially used for cleaning the olives and subsequently for irrigating the fields, thus closing the cycle and reducing consumption. Do you also apply sustainable criteria to packaging? Sustainability in packaging is another of our priorities. We are increasing the use of recycled materials, incorporating recycled PET into our plastic containers and using glass with 71% recycled content. In the case of cans and aerosols, approximately 35% of the material is recycled. Furthermore, we are innovating with solutions such as labels made from olive pomace from our own olive mills, which reinforces our commitment to resource utilization. In fact, the valorization of byproducts is one of the pillars of our business model. Acesur has olive oil byproduct processing plants, where it generates biomass such as olive pits and pomace. The latter is used as biomass to generate energy in our bottling plants, becoming a renewable fuel that reduces our dependence on fossil fuels. This approach allows us to move towards a circular economy model, in which virtually all elements of the production process have a second life. Taken together, all these initiatives reflect our commitment to more sustainable production, based on innovation, efficiency, and respect for the environment, without ever compromising product quality. Sustainability is a strategic focus for Acesur and is addressed across the entire value chain. How do you contribute to the circular economy? Our business model is deeply linked to the circular economy, where all byproducts generated in olive oil production are recovered and reintroduced into the value chain. At its two olive pomace processing plants, in both Puente del Obispo and Jabalquinto, Our company processes the main byproduct generated in our olive mills, olive pomace, which consists of the skin, pulp, vegetation water, pit, and a small amount of olive oil. Because perfect olive oil extraction is not achieved through physical means, this byproduct is transformed into pomace oil and two biomass streams: olive pits and pomace residue (skin + pulp), which are used to produce renewable energy. Other alternative and innovative valorization routes are also explored at the pomace processing plant, such as the production of natural organic fertilizers (compost) or raw materials for new applications like bioplastics. Furthermore, the olive mill generates other plant byproducts such as olive leaves and small branches, which also find applications as biomass, animal feed, in the cosmetics industry, and even for functional uses. This model allows us not only to maximize resource utilization but also to significantly reduce waste and move towards a more efficient production system, where the olive grove functions as a virtually circular ecosystem. When choosing packaging, what are your priorities? Do you consider recyclability, the use of more sustainable materials, eco-design criteria…? At Acesur, we prioritize three key Nuestro enfoque en packaging busca equilibrar innovación, sostenibilidad y practicidad, ofreciendo soluciones que no solo protejan el producto, sino que también mejoren la experiencia del consumidor Our approach to packaging seeks to balance innovation, sustainability and practicality, offering solutions that not only protect the product, but also improve the consumer experience
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